Brainchild of Ritesh Sidhwani and Farhan Akhtar, Excel Entertainment was founded in 1999, with a vision to make Contemporary Indian Cinema.
Having started out modestly nine years ago, today Excel is considered iconic in changing the sensibilities of Indian viewers.
A decade does not seem too long a period to make a mark in the history of a country’s cinema…but that’s exactly what Excel Entertainment has done.
Revolutionizing cinematic experiences…Excel Entertainment has been pushing the boundaries of reel entertainment.
Ever since it’s first release in 2001, ‘Dil Chahta Hai,’ which even till today is considered a ‘cult classic’…
Excel has produced films as diverse as ‘Lakshya’ a coming of age film set against the 1999 Kargil War,‘Don’ an edge of the seat thriller, and ‘Honey Moon Travels Pvt Ltd’ a light hearted bittersweet comedy.
Apart from working with the biggest names of the Indian Film industry, they have chosen to further increase the dynamism of their movies by collaborating with the best in the international field of filmmaking. From cinematographers to top of the line-celebrated technicians…Excel Entertainment uses their enterprising nature to provide global levels of cinema for the Indian viewers.
Always looking towards the future, Excel Entertainment is determined to achieve their goals of placing India on the global map of international cinema by showcasing their award winning movies to a worldwide audience. For Instance ‘Lakshya’, was the official entry for the Rio International Film Festival and ‘Don’, was screened at the Berlin Film Festival.
Excel’s vision for the future is to include likeminded individuals into their company. As part of this vision, they have given a platform to many young filmmakers such as Reema Kagti, Abhishek Kapoor, Zoya Akhtar and Abhinay Deo.
This year (2008) will see them produce three films… Rock On!!, which introduces Farhan Akhtar as an Actor. Followed by ‘Luck by Chance’ and then ‘Voice from the Sky’.